Thursday, 26 September 2013

RESEARCH - Synergy

Synergy & Cross Media Products

Need to create a CROSS MEDIA PROMOTIONAL PACKAGE to PROMOTE the new album of our Artist and music video for a single relased from that album.

Aim to PROMOTE and make artist RECOGNISED and creatre a connections between cross-media promotional packages. This is a common convention of Real Media Text (RMT).


James Arthur - Impossible

 

MUSIC VIDEO: Flashbacks in Black and White for most scenes. 
Album Cover: Black and White. Bold text. X-Factor logo.

Features that can be seen across both are the Black and White - greyscale video and album cover. Artist branded by X-Factor flash backs and featuring his mentor Nicole Scherzinger. Also this artist is branded with his arm tattoos to add attitude and mood to his songs.

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