FINAL SONG.
Our final song choice is: Ellie Goulding - In my City
The reason we chose this song is based on many factors, with one being that this song has no music video. Therefore we are able to introduce our own style depending on how we understand the lyrics of the song. We beleive that this song will allow us to experiment with our creative imagination by intergrating various ideas. We also feel the song has the potential to contain alternative narratives through our interpretation and vision of the song. The song will allow us to explore a new image for our pop-artist using a good choice of branding through costume, props and make up. In the music video, we hope to challenge Mulvey's theory regarding the male gaze and the portrayal of females in the music industry and in society. We feel that this music video will create an alternative representation of females other than sex objects. We want to show that females are more than sex objects and have Morals & Ambitions.
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